Telegraph 41st c1967

Telegraph Avenue (looking south), between 41st and 42nd streets, Temescal district, Oakland, Calif. Businesses seen in this photograph include Bellini s restaurant, Beppo s Cocktails, Thompson Typewriter Co., and Arolla s Drugs. Oakland s wedding cake City Hall can be seen in the distance.

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Date of Document:
Circa 1967

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Geographic Location:
4156 Telegraph Avenue, Oakland, Calif.

Immigrants from northern Italy had begun to settle in Temescal well before the turn of the 20th century. However, it was the 1906 San Francisco earthquake and fire that brought a significant influx of Italian Americans to Temescal, eventually transforming it into the East Bay s Little Italy. So many came many fleeing San Francisco s North Beach neighborhood that by the 1930s, most Temescal s stores, markets, banks, restaurants, and bars along Telegraph Avenue were Italian American owned. It was said that Temescal s commercial district so diverse was its businesses provided everything one might need.

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